Our Strategic Goals
Zer Prime Strategic Roadmap
Combining our 30 years of mold-making and engineering experience with Industry 4.0 technologies, we aim to become a global leader in the plastic packaging industry. At our fully automated facility in Manisa, we shape the industry with sustainability and innovation-focused strategies.
Our strategic goals are shaped to provide our customers with the highest quality products while considering environmental sustainability. With our robotic production lines, in-house mold workshop, and R&D laboratories, we are shaping the future of plastic packaging.
Technology & Innovation
Global Market
Sustainability
Customer Focus
Engineering and Mold-Making Discipline
Powered by our 30-year history, we manage all processes of packaging from design to mold with high engineering discipline. Thanks to our in-house mold workshop, we minimize the transition time from design to mass production, offering flexible and fast production capacity. Our expertise in mold design and manufacturing provides critical advantages in product quality and cost optimization.
Industry 4.0 and Full Automation
By continuously developing our robotic production line at our Manisa facility, we maintain high-capacity production with near-zero margin of error and maximum sterilization without human intervention. With our smart factory system, we monitor production data in real-time, automate quality control, and maximize energy efficiency. Through automation, we increase production speed while maintaining the highest work safety standards.
Global Brand Positioning
With our environmentally friendly and high-tech focused production approach, we aim to become a reliable and pioneering brand in the plastic packaging industry not only in Turkey but globally. We aim to achieve a strong position in export markets in Europe, Middle East, and North Africa regions. We enhance the competitiveness of our products in world markets through compliance with international quality standards, CE certificates, and global certifications.
Sustainability Leadership
By using 100% recyclable raw materials at every stage of production and aiming for low carbon footprint, we aim to spread sustainability as a production standard throughout the entire industry. We minimize our environmental impact with biodegradable packaging solutions, lightweight product designs, and energy-efficient production processes. With our waste management and water recovery systems, we integrate circular economy principles into our production processes.
Fast and Customer-Focused Solutions
Thanks to our in-house mold workshop, we provide strategic logistical and operational advantages to our customers by transitioning from samples to mass production in the shortest time possible. With our flexible production capacity, we serve a wide range from small and medium-scale batches to large series production. By developing customized solutions for customer needs, we serve as a comprehensive business partner from packaging design to logistics.